Company name: Japan Consumer Marketing Research Institute
Established: March 1991
Location: Sanbancho KS Bldg. 2, Sanbancho, Chiyoda-ku, Tokyo 102-0075
Capitalization: Yen 15 million (Group capitalization: Yen 85 million)
Number of Employees: 50 (Group employees: 100)
Industry Association Memberships:
Japan Marketing Research Association; ESOMAR
American Marketing Association; American Chamber of Commerce in Japan (ACCJ)
American Chamber of Commerce in Shanghai (AmCham Shanghai)
Contact:
TEL: 03-3262-3680 (within Japan); 81-3-3262-3680 (from overseas)
FAX: 03-3237-6451 (within Japan); 81-3-3237-6451 (from overseas)
e-mail: jmrlsi@jmrlsi.co.jp
Overview of Business Activities:
We are an acknowledged leader within Japan in the fields of marketing research, marketing planning, and management strategy. More recently, we have extended our activities into the rest of Asia and to working with U.S. and European firms to assist them in planning their overseas marketing strategies. Leveraging our years of experience and a first-class research staff, we strive to work together with clients on projects of vital importance in today's consumer economy.


Main project types -
  1. Corporate strategy and management
  2. Corporate reform
  3. Business strategy
  4. Marketing strategy
  5. Product and brand policy
  6. Distribution channel policy
  7. Marketing policy
  8. Systems development
  9. Purchase activity and lifestyle research
  10. Internet marketing